Veinte Studio

Veinte Studio was developed as a final project for the Digital Marketing module of the master’s degree, with the aim of creating a complete strategic proposal for a design and digital marketing studio focused on SMEs and entrepreneurs. The project presents a young, approachable, and creative brand that combines branding, web design, and digital strategies to help small businesses improve their online presence and connect more effectively with their audience. Through a modern approach adapted to current digital trends, Veinte Studio aims to stand out through personalized service, strong visual identity, and the ability to generate real results.

To support the proposal, a Digital Marketing Strategic Plan was developed, including SWOT and CAME analysis, target audience and competitor research, buyer persona definition, and a strategy focused on branding, SEO, social media, organic content, and Meta Ads. In addition, an action plan was designed around the stages of awareness, consideration, and conversion, supported by metrics and KPIs to measure performance and optimize results. The project demonstrates the practical application of digital marketing tools and knowledge through a real-case business proposal focused on brand growth and client acquisition.